FanShot

"I'm being very sincere and direct, I've probably gotten 8,000 e-mails, and I'll betcha 2,500 of...

"I'm being very sincere and direct, I've probably gotten 8,000 e-mails, and I'll betcha 2,500 of them have argued very passionately why we should change the name back to the Bullets, or why we should keep the name Wizards, or why we should have a new name," he said. "And a re-branding effort is truly a massive undertaking, because people forget, you're not just changing a name or creating a new name in your own building for your own team, it ripples through national television, all the local networks, all the local teams. I mean, it's a big effort, and it honestly takes no less than 25 months, and it's millions and millions and millions of dollars. "And so I have so much to do, and there's so much work immediately in front of us, and there are so many investments that we need to make, I've honestly decided to just punt on the decision.

Ted Leonsis on D.C. 101's Elliot in the Morning, via Dan Steinberg.
X
Log In Sign Up

forgot?
Log In Sign Up

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

Join Bullets Forever

You must be a member of Bullets Forever to participate.

We have our own Community Guidelines at Bullets Forever. You should read them.

Join Bullets Forever

You must be a member of Bullets Forever to participate.

We have our own Community Guidelines at Bullets Forever. You should read them.

Spinner

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.

tracking_pixel_9347_tracker